Autumn 2024 brings to the world of sports fashion and equipment a lot of interesting novelties and trends that will not leave indifferent neither professionals nor fans of active lifestyle.
Main trends of autumn 2024
In autumn 2024, sports fashion will be dominated by natural and sustainable materials, which provide not only comfort but also a long service life of clothing. More and more attention is being paid to the eco-friendliness and multifunctionality of equipment. Special emphasis is placed on multifunctional wardrobe items that are suitable for both training and everyday wear.
Among the key trends are the following:
- Multifunctionality and modularity. Modern sportswear sets consist of several layers that can be combined depending on weather conditions and type of training.
- Eco-materials. Manufacturers are increasingly using recycled and environmentally friendly materials such as organic cotton, bamboo and fabrics made from recycled plastic.
- Bright accents and unusual prints. Bright and expressive elements have become popular not only on trainers and T-shirts, but also on accessories such as bags and hats.
- Technology. Clothing and footwear with temperature regulation, moisture and UV protection features have become indispensable for active lifestyles.
Popular brands and new products
Nike and Adidas continue to lead the sportswear market, offering collections designed with the latest technological advances in mind. For example, this season Nike has introduced a range of clothing with adaptive ventilation, which automatically adjusts the air supply depending on the level of activity. Adidas, in turn, released a series of ultra-lightweight trainers with improved cushioning, which are ideal for both running and everyday wear.
Puma surprised with its approach to sustainability, offering a collection made entirely from recycled materials. The brand also emphasised on comfort and support by introducing sports bras and leggings with extra compression.
Under Armour introduced apparel and footwear equipped with sensors that track workout parameters and help improve performance. Such technological solutions have already become a favourite of professional athletes.
Who are the autumn novelties for?
Autumn 2024’s collections are aimed at both professional and amateur athletes. Regardless of your level of fitness, you will be able to find something suitable, whether it is lightweight training clothes, warm equipment for autumn jogging or stylish footwear for fitness.
Every season there are more and more interesting novelties in the world of sportswear and equipment. Fashion trends, technological innovations and eco-friendliness have become key aspects in the creation of new collections. Whether you are a professional athlete or just starting out, this season’s innovations will help you stay on trend and reach new heights in sport.